Data extraction

The art of skillfully retrieving valuable information from various sources, like a miner extracting precious metals from the earth, Data extraction is the first step in the process of transforming raw data into actionable insights that fuel knowledge and empower decision-making.

Example

A marketing agency might use data extraction techniques to gather information about potential customers from social media platforms, websites, and public records. By collecting and consolidating this data, the agency can build comprehensive customer profiles, enabling them to create more targeted and effective marketing campaigns for their clients.